Independent Music Retailers Association

This site is dedicated to helping thousands of hard working owners and employees of community based retail musical instrument stores throughout North America.

IMRA Vendor Survey

About this survey:

This survey is the first step in a process of identifying and eliminating business practices within our industry that independent retailers consider detrimental to their success. Dealers who wish to participate in the 2nd round, 50-question in-depth survey can check the appropriate box in the survey on each form they fill out.

The ultimate goal is to provide the industry with detailed suggestions about potential changes to dealer agreements and business practices that will bring them into compliance with current anti-trust and anti-monopoly laws as well as ensure that independent retailers - the engine within our industry that creates musicmakers - are no longer disadvantaged due to a lack of information.

If you want to assist in achieving these goals and have not already joined the Independent Music Retailers Association, please consider doing so now. To join us, send a check for $25 to:

 Pat Oliver
IMRA Treasurer
c/o Treble Clef, Inc.
9722 S. Roberts Rd.
Palos Hills, IL 60465

Please submit forms only on vendors for whom you are currently a dealer.

Store Name: 

Owner's Name:  

Phone Number: 

Vendor/Manufacturer/Supplier Name:

Division, if any:

Dealer for how many years: 1-2   3-5   6-10  11-15  15 or more

% of your business done with this vendor:

10% (or less)     20%     30%     40%     Over 50%

Mark the answer which best describes your overall experience
with this supplier compared to other suppliers

Profitability:

 Much worse than Average 
 Below Average 
 Average 
 Above Average 
 Much better than Average

Product: 

Quality:
Much worse than Average 
Below Average 
Average 
Above Average
Much better than Average

Saleability:
Much worse than Average 
Below Average 
Average 
Above Average
Much better than Average

Trustworthiness-Has this supplier kept their promises?:  

 Never    Infrequently    Sometimes    Almost Always    Always

Credit:

Flexibility:
Much worse than Average  
Below Average 
Average 
Above Average 
Much better than Average

Accuracy:
Much worse than Average     
Below Average    
Average   
Above Average    
Much better than Average

Customer Service-Repairs, back-orders, order accuracy, call-backs, etc:

Much worse than Average 
Below Average 
Average 
Above Average
Much better than Average

Overall, is this vendor on the right track or improving?: Yes    No  
If they are already "as good as it gets", answer Yes.

Would you participate in a 50 question survey on this vendor at a later date:
Yes    No

  

You may fill out forms for as many vendors as you like. Submit will bring up a new blank form. Reset will remove all answers on the current form without submitting it.

 

Your email address:

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